IN 2020, RENAULT COULD DISAPPEAR.
But there was still hope : renault was the leader of the electric Cars, but They were only 2% of the market.
However, renault decided to go all in on electric, and started to work on its new electric range to be available in 5 years.
5 years to make the market bigger, by removing every mental barrier to electric adoption.
this is how we did it :
But there was still hope : renault was the leader of the electric Cars, but They were only 2% of the market.
However, renault decided to go all in on electric, and started to work on its new electric range to be available in 5 years.
5 years to make the market bigger, by removing every mental barrier to electric adoption.
this is how we did it :
long Term "CASE STUDY"
CREATIVE TEAM GUILLAUME SABBAGH & MARIE DONNEDIEU
CREATIVE DIRECTOR MARCELO VERGARA, Gabriel Gherca & Romulus Petcan
CHIEF CREATIVE OFFICER MARCO VENTURELLI
CREATIVE DIRECTOR MARCELO VERGARA, Gabriel Gherca & Romulus Petcan
CHIEF CREATIVE OFFICER MARCO VENTURELLI
